Popular media, including straight news, slanted news, and social media, are very good at humiliating people. In fact, if you look at the last forty years or so, that may be its primary skill. When Rush Limbaugh came in in 1989 the difference was that he was able to gain a floor and humiliate liberals, which they didn't expect and infuriated them. He was Doonesbury on the radio.
I don't see that as different now, and was reminded of that by the First Things article that the humiliation, not the refutation of Kim Davis was the point. It's a only a bit over-the-top. I think it is basically accurate.
For those who choose Trump because of all that stands-up-to-PC, doesn't-back-down, says-what-he-thinks appeal it's basically that. The media loves to humiliate, primarily conservatives but ultimately whoever they can bring to earth, and Trump is impervious to this. There are times that I think he should be humiliated when he is caught out, but he isn't. I call that a negative, but can see why those who feel they have been quietly and slowly humiliated themselves are inspired by someone who simply pays no attention.