Friday, March 21, 2008

Branding

Political campaigns are about establishing your brand, I'm told. Brands are stand-ins for serious ideas. At best, they're synedoches. More usually, they're just lies. Let's have some fun with this.

Obama is definitely a Prius, right? Hillary claims to be a minivan, but is maybe a Volvo or Mercedes.

And McCain - not a Hummer...A Jeep, maybe? Or maybe he used to drive a Jeep but now a Lincoln. A restored Camaro? I'm not reading these brands as well as I'd like. Ron Paul is a 56 Chevy because you can repair the thing yourself, dammit, and you should. Mike Huckabee a "used" pickup truck that turns out to be a 2007 Dodge Ram 3500 diesel. But biodiesel, and with a fish on it.

Help me out here. Have fun with it. Kucinich? Romney?

13 comments:

  1. Anonymous4:17 PM

    Kucinich is a 1973 VW Beetle. I think 1973 is around when he was first elected mayor of Cleveland and I don't think his views have changed much since.

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  2. Anonymous8:45 PM

    Kucinich- an old VW van, in a faded hippie paint job. I thought this before I saw the first comment.

    Romney: a Mercury or Crown Victoria.

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  3. Romney is a definitely some sort of SVU....not really a truck, not really a minivan, not really high performance vehicle, but trying to be all three. Also just rolls over when you put to much pressure on him.

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  4. Anonymous2:55 PM

    Gringo

    Just goes to show that Kucinich evokes similar thoughts in us - your Van might be a tad better than my beetle.

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  5. Kucinich is an Edsel.

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  6. Romney is a sleek, black Mercedes like the bad guys drive in European movies, Ron Paul has got to be an AMC Gremlin McCain is a 68 Caddy. Kucinich is VW but not a Beetle; maybe a squareback.

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  7. Anonymous7:54 AM

    Kucinich is VW but not a Beetle; maybe a squareback.

    No, I vote for the VW "Thing," that beach buggy wantabe.

    akafred

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  8. Romney drives a BMW (Big Mormon Wagon). I picture him in a Hummer3, looks tough but it's just sheet metal on a GMC chassis. Maybe an Avalance; y'know, the one that changes from truck to SUV back to truck again.

    Obama drives a black towncar with a white interior and a CD case filled with gangsta rap.

    Hillary! drives one of those baggage trains used at the airport. Of course, everyone around her pretends it's a Mercedez M-Class and she believes it because she's never had to actually drive her own car for like 80 years or something.

    Ron Paul and Kucinich carpool in a gray '74 Volvo plastered with "Nader '80" bumper stickers.

    McCain drives a no frills Crown Victoria, just like the state police have. In fact, McCain bought his CV at a state surplus auction and the car had definately seen better days. A little body work, some fresh paint and no one would ever know it had flipped end-over-end.

    Huckabee drives a U-Haul truck with a loudspeaker mounted on the top.

    Bill Clinton drives a beat-up pickup truck (when the media is around). When no one is watching he's got this sweet new red sports car (the model is constantly changing).

    I drive a green Ford explorer XL. Read into that what you will. -cp

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  9. cold pizza is tough on everyone, it seems. That's the way it should be.

    Al Gore drives a Rolls with the RR pried off and a Prius logo stuck in its place.

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  10. Anonymous10:48 PM

    The funniest was AVI's "carbon-friendly" Rolls Royce for Al Gore: just like the electric bill at his house!

    Modify Kucinich's VW Van to have a psychedelic paint job put on in 1968 and nothing added to it since.

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  11. No AVI, Gore drives a Prius with the engine removed and a RR engine stuck in. How else do you explain his son getting busted in a Prius going 100 mph???? I've driven a Prius....that's just not possible.....

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  12. Hmmm, I'd have to say that the Dem
    Party is a corvette...
    ... with a '72 Vega engine. Trying to be everyone's dream, but nothing to make it go in the real world.

    Oh, wait, I'm channelling IMAO here...

    Fred Thompson is this!

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  13. Hmm, J-B. Maybe the batmobile for Thompson

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