I watched some of his stuff. He's is just a troll, not a thinker in any way. Whether he will have appeal and become important I have no idea. There is chatter about the kids who have grown up online, and where they have migrated to, and the power of short-form video and repetition - all that. I don't know. I no longer trust any short-form video myself. I like seeing the ones with my granddaughters in Alaska are in them, or my son out doing adventurous things in the cold.
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Fuentes gift is the ability to repeat a simple message and not be a bore. Or at least to be much less of a bore than most people who discover that repetition is the heart and soul of propaganda. This is something I realized late in my academic career. Detailed and multi-faceted lectures may hold the interest of the audience,, but they leave no lasting impression (other than, perhaps, the impression that the lecturer knows a great deal). You are right that Fuentes is not a thinker. He's a polemicist and a very good polemicist, and this is largely because he's capable of innumerable variations on just a few themes. This makes him superficial but extremely effective, and this varied repetition is actually very hard to do.
It seems the amplification of Fuentes was part of foreign influence operations.
https://redstate.com/bonchie/2025/11/22/whoa-major-foreign-propagandists-utterly-exposed-after-x-glitch-reveals-user-locations-n2196457
Worth reading--it aligns with my perception of the various "MAGA civil wars" that have been reported over the past year or so, only to fizzle out.
The question I have, though, is this--why are established media figures amplifying the foreign intelligence bot operations? Why?
Interesting pickup. We'll see where that goes. My cold guess is that he is so toxic with Nazism that he can only hurt whoever the Republican nominee is. Trump might thread the needle by saying contradictory things for 2026, but not many people can get away with that. Vance, Cruz, DeSantis - not in their repertoire.
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